Monday, March 25, 2013

Web Design Misconceptions



While a company may know they need a website and a team of web design professionals to create that website, the experiences they’ve had may lead them to believe these common misconceptions about web designers/developers and the website creation process. Beyond Custom Websites can debunk these “myths” and show you why they aren’t true of our custom website design team and our process.

Some think that because they know someone who can use Photoshop and has heard of HTML but is not a professional web developer that web developers are “a dime a dozen”. Learning how to create professional web designs takes time, education, and experience and is not something that happens overnight. Professionals know why certain color schemes won’t work, what websites need to be search engine optimized, and how to create organized and simple navigation.

Another common misunderstanding is that web designers make very pretty designs, but they are not functional. Successful websites need to be both and professional web developers incorporate an attractive layout with site usability. They plan ahead and test features as they create a website and find out what awesome visual effects will work and what needs to be simplified in favor of functionality. There are people who tend to think web designers are not “progressive”, meaning they stick to one set of web development methods and do not change. Great web developers need to adapt and try new things often because the industry is constantly evolving and most can do so without hesitation.

Web designers often create a sample mock-up to show the client to give them an idea about the direction the layout is going so they can decide if they like it. They include written content and images in this sample to complete the look and sometimes people believe this content is final. In reality, text and images can be changed and edited at any time and the first set is only samples. Nothing is set in stone in the beginning stages. Finally, some people are under the impression that a mobile application and a mobile website are the same thing. Mobile apps are platform specific, usually have one specific function, and take up space on your device. Mobile websites are websites formatted for any mobile device so that customers can find businesses on the mobile web. Mobile websites are a crucial part of any online marketing package.

Beyond Custom Websites proves that all of these misconceptions are false. Our professional web design team is educated and experienced and will create a custom website that is sure to be successful. The designs we create are attractive and attention-getting, but also highly functional. Beyond Custom Websites keeps up with industry trends and new technology. We offer free updates and changes and only finalize our websites upon the client’s approval.  We understand the importance of a mobile website and offer it to every customer as part of their online marketing package. Contact us to find out more about how we can create a custom website that exceeds your expectations.

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